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Media & Marketing

Analysis and reporting on the key technology developments emerging within the media and marketing sectors. AdTech, Martech, Omnichannel marketing reaching target consumers across all channels – mobile, video, desktop,…

Kodak signals the end of magnetic film media

Media & Marketing

Media & Marketing

Cost of spam pegged at 6 per employee, per month

Media & Marketing

Intelligent interaction

Media & Marketing

Guerrilla marketing

Media & Marketing

Contented market?

EMEA

UK CIOs favour peer guidance over marketing pizzazz

Media & Marketing

Siebel 7 for customer service – difficult upgrade

Data Analytics & Data Science

Future gazing – Predictive analytics and customer modelling

Media & Marketing

Siebel 7 for customer service – difficult upgrade

Data Analytics & Data Science

Future gazing – Predictive analytics and customer modelling

Media & Marketing

Collaborative marketing

Media & Marketing

PeopleSoft plans marketing blitz in Europe

Media & Marketing

Chordiant bucks CRM’s negative trend

Media & Marketing

Tibco customers take lessons from Enron

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Would you let an AI robot handle 90% of your meetings?

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