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Media & Marketing

Analysis and reporting on the key technology developments emerging within the media and marketing sectors. AdTech, Martech, Omnichannel marketing reaching target consumers across all channels – mobile, video, desktop,…

In DAM we trust: boosting asset value beyond marketing

Media & Marketing

Data Analytics & Data Science

How businesses can benefit from prioritising customer experience

Many companies are still unaware of how to deliver customer experience well, and work to make sure they meet the customer expectations.

Digital Transformation

Financial services businesses ‘struggling to differentiate on customer experience’

84% of financial services organisations believe that the financial services IT department should be more focused on customer experience.

Data Protection & Privacy

Swedish Government’s major data leak: lessons for the enterprise

Last month, the Swedish Government disclosed a huge data leak which compromised information relating to a number of sensitive operations.

AI & Machine Learning

Man and machine: the future of service

The future of service will change as machine learning capabilities increase in the future.

Media & Marketing

What your brand can learn from Amazon’s culture of innovation

Amazon's customer-first and iterative approach has enabled the company to achieve a level of success like no other.

Media & Marketing

Technology is impacting the Game of Thrones viewing experience

What technological changes have people experienced over the programme's seven seasons, and how has the viewing experience evolved?

Media & Marketing

Embracing innovation and change in customer support

What are the issues with legacy systems in today’s new world of customer support, and the solutions businesses can put in place?

Media & Marketing

Technology is impacting the Game of Thrones viewing experience

What technological changes have people experienced over the programme's seven seasons, and how has the viewing experience evolved?

Media & Marketing

Embracing innovation and change in customer support

What are the issues with legacy systems in today’s new world of customer support, and the solutions businesses can put in place?

Media & Marketing

3 ways to transform the customer experience

AI & Machine Learning

On command: Google and Walmart team up to offer voice shopping

Walmart has partnered with Google to offer voice shopping to consumers, representing the next step in the retail experience.

AI & Machine Learning

Predictive marketing: taking the guesswork out of adverts

Identifying customer profiles has always been something of an art for marketers - with the right technology partner it can now be more scientific.

Media & Marketing

7 powerful ways to supercharge content marketing using SEO

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Partner Content

Tips for making sure your AI-powered FP&A efforts are successful

AI has the potential to make business finance modelling projects more efficient and impactful, but only with the right approach

Partner Content

Would you let an AI robot handle 90% of your meetings?

Zoom's founder believes AI clones could attend meetings on our behalf. Aoibhinn McBride of Jobbio explores AI in the workplace