Mitchell, who spent over seven years at American market research firm IRI as a sales executive prior to the appointment, will take charge of Epsilon’s sales team across EMEA and APAC, with a primary focus on enhancing global partnerships with clients.
“I’m absolutely delighted to join a world-class organisation such as Epsilon,” said Mitchell.
“Epsilon has unparalleled global capabilities and I look forward to working with my international colleagues to help organisations accelerate growth by bringing them integrated solutions that combine Epsilon’s unrivalled data intelligence, digital creative services, analytic and strategic services, all underpinned by world-leading technology.”
>See also: Using comprehensive data management to unlock AI success
Epsilon’s International Managing Director Nigel Howlett says that he is “thrilled to have recruited Andrew to this role and to lead our ever-expanding International Sales Team”.
“Andrew is an accomplished business leader who has driven growth, built world-class teams and delivered lasting business benefits to clients across multiple verticals and disciplines including Customer Insights, Marketing, Sales, Supply Chain & Customer Experience.”
“He joins Epsilon with 25 years’ experience of selling enterprise scale technology solutions to client leadership teams.”
The big data specialists, the headquarters of which is located in Dallas, Texas, was founded in 1969, and supports the likes of Kellogg’s, Dell, Staples and American Express. It has 70 plus offices are located across the United States, as well as Canada, the UK, Ireland, France, Germany, Spain, China, India, Japan, Singapore and Australia.
>See also: How big data is transforming the property market
Epsilon’s parent company, Alliance Data, recently released its earnings for Q2 2018, which showed that Epsilon were down by 5% year over year, which was attributed to a 20% decrease in agency revenue.
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